Automakers Fear Lower Sales Will be the New Norm
After several years of sales topping 16 million vehicles, the U.S. market plummeted to 13.2 million cars and trucks sold in 2008. Analysts do not predict a year with 15 million in sales until 2012 or later. “Trading in a car every three years is a luxury that the average American can no longer afford,” said consultant John Casesa.